Hello!
I’m Ana Costa,
Strategist Designer
I’m Ana Costa,
Strategist Designer
Senior Product Designer and certified Product Owner based in Paris
Senior Product Designer and certified Product Owner based in Paris
Senior Product Designer and certified Product Owner based in Paris
services
High-quality design with real value
tailored to each project
High-quality design with real value tailored to each project
Art Direction
Visual Storytelling
Strategic Thinking
Creative Insights and Concepts
360° Cohesive Visuals
Brand and Visual Audits
Multichannel Advertising
Curation as a Strategy
Product Ownership
Product Vision & Roadmapping
OKR Definition & Tracking
Agile & Scrum Facilitation
User Story Writing
Hypothesis-Driven Strategy
Cross-Functional Team Colaboration
Stakeholder Alignment
Product Design
Conversion-Focused Design
Usability Testing Frameworks
Scalable Design Systems
AI Integrated Workflow
Responsive Interface Design
UX/UI Audits
Workshop Facilitation
"I had the chance to work with Ana at PrestaShop, both on our design system and on product vision topics. Proactive and always bringing new ideas to the table, she made a real impact on the design system by helping create and evolve a large number of components. She moves easily from the details of a component to broader strategic thinking without ever losing sight of the bigger picture. A valuable designer I highly recommend."
Housnati Mlamali
Product Designer
"Lorsque j’étais chez Prestashop, j’ai eu la chance et le plaisir plaisir à travailler avec Ana. Elle sait parfaitement animer des ateliers, mener des interviews utilisateurs pertinents et rester au plus près des besoins utilisateurs. Sa bonne compréhension des enjeux liés au paiement en a fait un excellent binôme. Elle m’a aussi beaucoup appris sur différents framework de discovery (double diamant, focused…). Je n’hésiterai pas à recommander Ana."
Thomas Claustres
Product Manager
"I managed Ana at PrestaShop, where she was a Product Designer in my department. She is someone who is really enjoyable to work with: always cheerful, positive, and someone I could count on every day. I knew that the tasks I assigned her would be followed through and completed"
Roxanne Spies
Lead Product Designer
"Ana a cette force de ne pas s’enfermer dans ses convictions personnelles mais de les partager, d’en défendre les rationnels, et, quand celà est nécessaire, de les adapter à des contraintes nouvelles. Elle a joué un rôle clé dans un projet de re-design fondamental de notre place de marché en apportant des concepts totalement nouveaux jusqu’alors"
Xavier FRAVAL
CPO
"I had the chance to work with Ana at PrestaShop, both on our design system and on product vision topics. Proactive and always bringing new ideas to the table, she made a real impact on the design system by helping create and evolve a large number of components. She moves easily from the details of a component to broader strategic thinking without ever losing sight of the bigger picture. A valuable designer I highly recommend."
Housnati Mlamali
Product Designer
"Lorsque j’étais chez Prestashop, j’ai eu la chance et le plaisir plaisir à travailler avec Ana. Elle sait parfaitement animer des ateliers, mener des interviews utilisateurs pertinents et rester au plus près des besoins utilisateurs. Sa bonne compréhension des enjeux liés au paiement en a fait un excellent binôme. Elle m’a aussi beaucoup appris sur différents framework de discovery (double diamant, focused…). Je n’hésiterai pas à recommander Ana."
Thomas Claustres
Product Manager
"I managed Ana at PrestaShop, where she was a Product Designer in my department. She is someone who is really enjoyable to work with: always cheerful, positive, and someone I could count on every day. I knew that the tasks I assigned her would be followed through and completed"
Roxanne Spies
Lead Product Designer
"Ana a cette force de ne pas s’enfermer dans ses convictions personnelles mais de les partager, d’en défendre les rationnels, et, quand celà est nécessaire, de les adapter à des contraintes nouvelles. Elle a joué un rôle clé dans un projet de re-design fondamental de notre place de marché en apportant des concepts totalement nouveaux jusqu’alors"
Xavier FRAVAL
CPO
"I had the chance to work with Ana at PrestaShop, both on our design system and on product vision topics. Proactive and always bringing new ideas to the table, she made a real impact on the design system by helping create and evolve a large number of components. She moves easily from the details of a component to broader strategic thinking without ever losing sight of the bigger picture. A valuable designer I highly recommend."
Housnati Mlamali
Product Designer
"Lorsque j’étais chez Prestashop, j’ai eu la chance et le plaisir plaisir à travailler avec Ana. Elle sait parfaitement animer des ateliers, mener des interviews utilisateurs pertinents et rester au plus près des besoins utilisateurs. Sa bonne compréhension des enjeux liés au paiement en a fait un excellent binôme. Elle m’a aussi beaucoup appris sur différents framework de discovery (double diamant, focused…). Je n’hésiterai pas à recommander Ana."
Thomas Claustres
Product Manager
"I managed Ana at PrestaShop, where she was a Product Designer in my department. She is someone who is really enjoyable to work with: always cheerful, positive, and someone I could count on every day. I knew that the tasks I assigned her would be followed through and completed"
Roxanne Spies
Lead Product Designer
"Ana a cette force de ne pas s’enfermer dans ses convictions personnelles mais de les partager, d’en défendre les rationnels, et, quand celà est nécessaire, de les adapter à des contraintes nouvelles. Elle a joué un rôle clé dans un projet de re-design fondamental de notre place de marché en apportant des concepts totalement nouveaux jusqu’alors"
Xavier FRAVAL
CPO